Posts

The Man With The Golden Gun Film Poster // December 1974 // Analysis

The Man With The Golden Gun Film Poster // December 1974 // Analysis Product Context The Man With The Golden Gun was released on 19 December 1974. It was based on a book written by Ian Fleming, the film was produced by the British company Eon. The film's budget was $7 million and grossed over $97 million at the world wide box office. The martial arts film genre there were several kung fu scenes. The film was shot in Hong Kong, Thailand and Macau. The artwork for poster was illustrated by artist Robert McGinnis. Part 1: Starting Points - media language Historical Context: To the 1990s, illustrations were used on film posters more due to limited technology. The film was set in the middle of the 1973, the oil crisis had short and long term effects across on politics and the economy. The power plant was directed at Bond Consider the codes and conventions of media language and how elements of media language influence meaning: Visual and images give audience the fi...
Post a Comment
Read more

1956 Quality Street Advert! Denotation & Connotation❤

Image
Quality Street Advert Denotation❤ In the advert there is a man a two women sitting on a black couch. The man is centrally framed whilst the two women are sitting on each side of him and are kissing one of his cheeks. The man is holding a box of chocolates and other sweets and the women beside him are about to pick up a sweet. The man is wearing a strieped navy blue coloured suit and one of the women is wearing a red and white striped top and a green skirt while the other woman is wearing a red dress. Behind them the wallpaper is light blue and there is a picture of a man and a woman and the portrait looks like a mirror because it is a bit round and the outline looks like a mirror's one.At the bottom it is talking about the sweets and it is divided up nicely so you dont get confused, the images are on the top and the writing is at the bottom and it is advertising the product as it is being shown above. They have used a few different fonts for the advert and are a different c...
Post a Comment
Read more

This Girl Can!❤ Advert (2016)

This girl can!❤ Advert (2016) Background context : This girl can is a national campaign developed by sport England and in conjunction with a wide range of partnership organisations. The purpose of the campaign is to break down the primary barrier holding women back from participating in sport - the fear of judgement. The campaign seeks to target and celebrate 'active women who are doing their thing, whatever that may be, no matter how they look or even how red their face gets'. The campaign is currently founded by the national lottery and backed by a government body, sport England; there is no commercial aspect to it at all. Part 1 : starting points - media language Social and cultural contexts : Sport England carried out a lot of  research to figure out why there was such a big gender gap in sports participation. They discovered that two million fewer 14-40 year old women than men partake in sport regularly and they wanted to understand why. They discovered that ...
Post a Comment
Read more

THIS GIRL CAN!❤ Denotation & Connotation.

Image
THIS GIRL CAN!❤ Denotation❤ There is a woman dancing and seems to be enjoying herself. She is wearing a turquoise top and what looks like patterned leggings (so casual clothes). The quote 'sweating like a pig, feeling like a fox' is written in large white text on top of the picture. The background is blurred so you can't see anyone else properly so can focus on the woman only. The woman takes up most of the picture. By the woman's expression we can tell that she is having fun and also she is sweating but she doesn't seem to care and it is not bothering her. She doesn't have any makeup on and her hair is all messy but she is fine with it. Below in the middle there is the name of the campaign or brand logo written in a little box outlined in white and it says 'This Girl Can' in white capital letters. There is also social media details written quite small on the top left of the advert. Connotations❤ The other people in the background are ...
Post a Comment
Read more

Girls Let's Do This!

Image
Girls let's do this!!! I'm going to be doing a poster on women's sport age and how they shouldn't feel ashamed or judged by taking part in activities or sports. This campaign is for girls age 14-40 and it is about making women feel comfortable and confident about doing sport. Empower women. Fear less, Do more, get outside and achive your goal. You can do whatever you want in your life and don't let anyone or anything stand in your way of your dream!
Post a Comment
Read more

Signs 💖

Image
This is an arbitrary sign. It signifies an image where when you see it you know it is a cat and it only signifies something because we can all agree that it does. All words are arbitary signs for example: cat,gatto ect. but they do not resemble. This is a symbolic sign. It symbolises something in this case it symbolises an arrow which is pointing to one direction. This is an indexical sign. It has a close link to what it signifies. This is a picture of a rose which signifies red or a particular kind of flower. This is an iconic sign. It resembles what is signified. This is an image of smoke which signifies fire.
Post a Comment
Read more

What happened with the 'Are You Beach Body Ready' advert?

What happened with the 'Are You Beach Body Ready' advert? The 'Are you beach body ready' advert was launched in April 2015 by a company called protein world. The advert was promoting its protein shakes. It was placed on billboards and in the London underground network. It was also launched in the USA and was placed on a massive billboard in New York. There was a backlash by the public, particularly women, complaining about the message it was sending. The company 'Dove' released its own version of the advert, as did 'Simply Be' and the posters were defaced in lots of stations. Photographs of women of different sizes and shapes in bikinis appeared on social media sites next to the advert to protest about the poster. The advertising standards agency received nearly 400 complaints. The campaign caused a media frenzy. There were articles in almost all the newspapers and it was widely discussed and ridiculed on social media. Audience pressure ...
Post a Comment
Read more