THIS GIRL CAN!❤ Denotation & Connotation.

THIS GIRL CAN!❤


Image result for sweating like a pig feeling like a fox

Denotation❤
There is a woman dancing and seems to be enjoying herself.
She is wearing a turquoise top and what looks like patterned leggings (so casual clothes).
The quote 'sweating like a pig, feeling like a fox' is written in large white text on top of the picture.
The background is blurred so you can't see anyone else properly so can focus on the woman only.
The woman takes up most of the picture.
By the woman's expression we can tell that she is having fun and also she is sweating but she doesn't seem to care and it is not bothering her.
She doesn't have any makeup on and her hair is all messy but she is fine with it.
Below in the middle there is the name of the campaign or brand logo written in a little box outlined in white and it says 'This Girl Can' in white capital letters. There is also social media details written quite small on the top left of the advert.

Connotations❤
The other people in the background are blurred because thy are not really important and they want to make the woman be the focus of the image and it also may suggest that since there seem to be other people in the room it looks like class doing some sort of warm up and at the same time enjoying themselves. Also they chose a person who isn't famous to give a message to ordinary women to encourage them to do sports, if they chose a famous celebrity they would have the perfect figure and look really good it will make normal women feel insecure and feel different because they don't look like that so i like this image better because it shows that any woman in any shape or size can do sports. Also written in the box 'This Girl Can' encourages woman that they can do sports and achive anything. The word 'girl' means that they are talking to all females and saying that no one is different, we are all the same. Also considering the quote, the first part of it 'sweating like a pig' tells us that it is not lady-like for women to sweat and that they shouldn't which gives a negative connotation. But the second part 'feeling like a fox' makes you healthier because you are working out and you feel like an attractive and beautiful lady and what some people may say 'foxy' and also foxes are fast and have a lot of energy which best describes this picture and so the quote has a contrast of negative and positive connotations.








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